Welcome into the world of Carlala Fashion, a paradise for lovers of high quality clothes, shoes and accessories.

Carlala Fashion is a sales agent of exclusive, fairtrade and high end fashion brands from Italy. Carla Heurman, owner and founder, loves and dreams fashion. She knows what women like, want and need to have in their closets. Carla has set up her own label with high quality clothes, and accessories, which is timeless.

If you like to dress differently, if you want to wear one of a kind clothes, you should definitely go for Carlala. The collection is a mix of bohemian chique and is classic but just different. The collection includes gypsy style boots, jewellery, bags, cardigans, jackets, hats and scarfs.

Carlala Fashion brands meet superior ethical and aesthetic standards. All products are handmade and fairtrade.

Check our selling points where you can purchase products of Campomaggi, Karma of Charme and See Me and Hanna Wallmark items.

Please contact us for any questions or information.


Carla and Carlala Team

About Carla 

The family of Carla Heurman has been a part of the established textile industry in the east of The Netherlands (Twente). Carla says: “Textile runs through my veins”. What really matters to her is the story of each fashion item. Who makes the product, how do they do it and under what circumstances?

After quitting a long career as a French teacher, Carla spent some time in Italy where, by sheer coincidence, she met an Italian family that runs a small shoemaker business. She immediately fell in love with these boots called Karma of Charme and proposed the family to sell their shoes in the Netherlands, Belgium and Germany. Since then Carla never walks on any other shoes than her life time favourites’ Karma of Charme.

She bumped into her second love, the Campomaggi bags, the same way. Carla says: “Once you see Campomaggi bags, you cannot get them out of your mind”.

Carla is keen on selling products that are one of a kind and that you do not find the same in any other city or country. Carlala items are all unique as they are handmade, fair trade and have what she calls the Bohemian chique look. “I totally love the design and the way Karma of Charme, Campomaggi, SeeMe and Wallmark produce their products.” It is as if there is something of myself in these labels.

Carla has created her ownh label (jackets, coats, jewellery, hats, scarfs) and everything perfectly matches and combines with the boots, the bags and the accessories.



Carla Heurman, Sales and Marketing director

Big boss of the Carlala-team. I hate chaos. I am also very good in stressing. Customers make me happy.

Florentine Heurman, Sales and Marketing

 Work pressure makes me organized and love to stay calm. People make me happy, and so does chocolate!